Compare Your Options, Honestly

There are four ways a contractor ends up online: build it yourself, rent leads, hire a designer, or have it handled. Each one suits somebody. Here is what each actually asks of you.

A contractor comparing options on a laptop
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The Four Ways Contractors Get Online

a do-it-yourself website builder

Wix

Wix is a site builder — you do the building. If you would rather have the site, the copy and the Google profile handled for you, here is the difference.

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a design-led do-it-yourself website builder

Squarespace

Squarespace makes beautiful sites you have to build and maintain yourself. If you want the site plus the Google profile handled, here is how the two differ.

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a domain and hosting company that also sells a website builder

GoDaddy

GoDaddy sells domains, hosting and a builder — a bundle you assemble. Here is what changes when the site and the Google profile are handled for you instead.

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a lead marketplace

Thumbtack

Thumbtack rents you leads that stop the day you stop paying. A website and Google profile are an asset you keep. Here is the honest comparison.

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a lead marketplace and directory

Angi

Angi sells contractor leads. A website and Google Business Profile are something you own. What each is actually good for, without the sales pitch.

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doing it yourself with an AI website tool

Building it yourself with AI

An AI can produce a good-looking contractor website in an afternoon. Looking good and being found are two different jobs — here is what the second one involves.

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a one-off custom build from a freelancer or a local agency

Hiring a local web designer

A local web designer builds it once and hands it over, with changes billed after. A managed monthly site keeps working. Which suits a contractor, honestly.

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